Danski is Denmark’s largest ski-tours agency. Danski needed a new digital identity, focued around a new website and social media platforms.
Though a combined user analisis and user experiensed tracking I developed a wire-frame and later a new website design for Danski. The website design combines natural eye-movement and a user-friendly menu structure and SEO coding.
The result of the new website are all ready paying of. With the first season on it’s way, the new website has increased online sales with 9% but as Danski says: “We haven’t even started pushing sales away from the telephones on to the website yet.”
Client: Danski
Agency: brandFARM
Project: Danski Identity
Year: 2011
